Airline frequent flyer programs face many challenges. Whether it's designing effective partner portfolios, expanding rewards beyond the travel sector, managing reward access and unit cost, optimizing program breakage, engaging non-frequent flyers, airlines continue to look for ways to increase the reach and effectiveness of their programs.
That’s where Aimia can help. Our roots in the airline industry run deep — all the way back to 1984, when we began life as Aeroplan, the frequent flyer program of Air Canada. In 2002, Aeroplan became the world’s first successful spin-off frequent flyer program. Today Aimia has evolved from that airline core into a global leader in loyalty management.
At Aimia we have the expertise to develop a long-term relationship with your consumers. Competition is coming from new and unexpected places with the rise of private label brands. Aimia’s CPG Loyalty Solution connects you directly with the consumers who purchase your products and keeps them engaged with your brand.
For more than 20 years, Aimia has worked with the most recognized global financial institutions to design, launch and manage financial card programs. Our team created and operates Aeroplan, Canada's premier coalition program with more than 4.7 million active members.
Aimia has worked with several of the world’s leading retailers, including: Hallmark, True Value, Husky, CVS, Sainsbury’s, Coles, Auchan, Smart Button – Hot Topic, P.S. KOA Campgrounds, Rack Room Shoes, Aerosoles, Eastern Mountain Sports, Off Broadway Shoes, Kirkland’s and Things Remembered.
We are pioneers in designing and managing programs with a full suite of capabilities including our proprietary self-serve reporting tool and a data/channel monetization solution. Our experienced employees utilize data and tools to provide our partners with the strategies to execute and enhance successful retail loyalty programs.
For more than 20 years, Aimia has been a market leader in the business-to-business loyalty sector. We offer a full suite of employee, channel partner and business customer loyalty services including, sales incentives, reward & recognition programs, referral initiatives, communication and media strategies, meetings and events.
Aimia has worked with the most visible brands in the telecommunication industry including: Verizon, AT&T, Sprint, DIRECTV and CenturyLink. Our client initiatives reach more than 200,000 employees, partners and business customers worldwide each year in more than 105 countries
Since 1984, Aimia has been a global leader in the travel and hospitality rewards industry. Beginning with Aeroplan, Canada's premier coalition program, we have evolved into a global leader in loyalty management.
Today, we act as a strategic advisor, investor, and service provider to travel hospitality companies around the world including: Delta Air Lines, Etihad, Virgin Australia, Malaysia Airlines, Jet Blue, LAN, KLM, Kingfisher, Kuwait Airlines, China Southern, British Airways in the airline space, Carlson Hotels in the hotel space, Amtrak in the rail space and Avis Budget in the car rental space.