Research

Aimia makes significant investments in ongoing research. You can find a sample from recent white papers and conference presentations here:

Aimia masterclass at Loyalty 2014 (Amsterdam): Behind the scenes of Distinction
Read the full presentation by downloading the PDF

Aimia masterclass at Loyalty 2014 (Amsterdam): Four futures for loyalty in a data rich world
Read the full presentation by downloading the PDF

Aimia presentation at Loyalty Americas 2013: Losing sleep – how hotel programs may overtake FFPs
Read the full brief by downloading the PDF

The Sweet Science: Best Practices in Liability Management
Read the full brief by downloading the PDF

The Legacy Effect: Rethinking Loyalty for Low-Cost Carriers
Read the full brief by downloading the PDF

Aimia masterclass at Loyalty 2013 (Dubai): Engaging Partners
Read the full presentation by downloading the PDF

Aimia masterclass at Loyalty 2013 (Dubai): Air Miles Middle East case study
Read the full presentation by downloading the PDF

Aimia masterclass at Loyalty 2013 (Dubai): Big Data
Read the full presentation by downloading the PDF

Airline Business magazine on airline loyalty (March, 2013)
Read the full article by downloading the PDF

Retailers with Wings – presentation delivered at Loyalty 2012 (Berlin)
Read the full presentation by downloading the PDF

Aimia’s perspective on co-brand and loyalty– presentation delivered at Co-brand conference 2011 (Toronto)
Read the full presentation by downloading the PDF

30 Years of Frequent Flyer Programs
Read the abstract by downloading the PDF